SoHo Exchange

Road to Commingle – Part 1

Here is your first opportunity to get a glimpse into the creative workings of SoHo Exchange. Currently, we are working on Fall/Winter 2010 collection. And per usual, we are under the pressure. The runway show is January 27, 2010. In the ideal world we would have 2 looks completed by December 1st! Eeeeek! That is a week away…well here we go. The inspiration for this collection is the “Patrick Kelly Woman” – Where is she now? She is 20 years older, but feels like she is still 21. She cares about our planet and wants to include a green lifestyle into her fashion. Our collection begins with the vinyl billboards you pass on the highway every day.

Step One of Creating Design

Step One of Creating Design

The billboards start out 50′ x 15’! They are huge. So during the warm, summer months in Minnesota, we cut our inventory down to more managable pieces. So that we can work away all winter long…until we get a huge warehouse space, this is what we have to do!

Stay tuned next week to see how it progresses…

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